City Supermarket

City Supermarket operates several locations in Irvington, Newark, and Fairview, New Jersey, specializing in ethnic products from Central America, South America, the Caribbean, and West Indies. The chain launched around 2010–2012 under the Super Fine Fare banner before converting to the City Supermarket name, with ownership remaining the same through the transition. Each location is stocked with international foods tailored to the cultural makeup of its surrounding community, alongside mainstream grocery staples. The stores operate under the motto "a city of savings," emphasizing value pricing and fresh produce with daily deliveries, and have built a loyal following in communities that larger suburban chains have historically underserved.